Roshe Run: Is It Played Out?

The Roshe Run is a great sneaker. They’re cheap, lightweight, comfy, and their sleek design works with anything from denim to jogger pants to shorts. They come in a cornucopia of colors and patterns, and you can find one to fit almost any taste. I personally own the black Flyknits, the classic black with white midsole, the marbled midsole reds, and the Iguanas, and  love rocking them frequently.

However, there’s a downside to the widespread popularity of the Roshe Run. It’s beginning to get played out. You can’t walk five feet without seeing someone, be it a 20-something girl with a pumpkin spice latte in one hand and a yoga mat under her other arm or a high schooler rocking a letterman jacket and sweatpants. There’s even a website, Daily Roshe.  There can be too much of a good thing, and the Roshe may just be becoming an example.

When the Roshe Runs released back in 2012 in seven colors, it was popular but nowhere near what it is now. Some sneakerheads fell in love instantly and began collecting every color they could get their hands on, and most incorporated at least a pair or two into their rotation.

Nowadays though, the market is flooded with colors. A quick visit to the Finish Line website reveals no fewer than 50 styles, everything from Hyperfuse construction to slip-ons to printed camo patterns. Is this a good thing? The shoes are selling incredibly well, but when a new color comes out (what seems like) every weekend, it’s not as much fun to collect let alone wear them.

Here’s hoping that the general public moves on to the next fad sooner rather than later and leaves the Roshe alone. It would be a shame if such a great sneaker wound up getting played out and turning into something that has no meaning or status anymore.


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