If you were in the market for a pair of “Chicago” Jordan I’s this weekend, you already know how it went. Everyone from your friends to your neighbor’s mother to your 7th grade math teacher were in the market for a pair. The promise of remastered quality on a classic sneaker was hard for even the most casual sneakerhead to ignore.
The hype was so real that Nike even canceled the online release (along with the release of the “Pinnacle” I’s) to ensure that they weren’t all snapped up by bots. Sizes were very limited in Minnesota, and those lucky folks with winning raffle tickets must have felt like they were holding a Golden Ticket for Willy Wonka’s chocolate factory.