Everyone wants quality nowadays. Whether you’re in the market for a new pair of kicks, a new car, or a delicious lunch at a fancy-ass restaurant, quality is important. You’ll normally pay extra to get something that’s of a higher caliber and will last longer than the cheaper alternative.
So you don’t mind paying extra for something that’ll last. Great. Now that we’ve gotten that out of the way, allow me to present a radical though to you: have you ever considered investing in high-quality pieces for your wardrobe?
“What the fuck is this guy talking about?” you might be saying right now. “How can you invest in a piece of clothing?” It’s actually not complicated at all, and I’ll be more than happy to fill you in on how and why you should do it.
Let’s use a pullover hoodie for an example. Everyone loves pullover hoodies, right? Most would consider them a “wardrobe staple”, or something in your wardrobe that you get a lot of wear out of. So you’ve got your staple black hoodie that you know you’re going to be wearing with a lot of outfits….why wouldn’t you spend the extra money and get a nicer one? Let’s compare a basic hoodie with a more expensive model and see why you get more bang for your buck with the higher quality piece.
This is the Zine Freshmix hoodie from Zumiez that retails at $35. It’s your basic black hoodie, and is composed of a 60/40 cotton/poly blend. Pretty standard hat for a cheap hoodie. It is soft and comfy, but it’ll start to fade and shrink quickly in the wash, as it’s not made of high quality cotton. They’ve gotta cut back on quality to provide you the hoodie at such a cheap price, and if it’s something you’re planning on wearing a lot, you’ll be disappointed, as you’re going to get a season or two (at most) of wear out of it.
This is the frayed hoodie from the Kith Classics collection, retailing at $130. At first glance, it may seem like a plain black hoodie (just like the cheap one above), but when you dive into the details, you’ll see it’s far from the same. A dense knit french terry cotton makes the hoodie just as lightweight and soft as the cheap hoodie, but far warmer when the temperature drops. French terry is more expensive because it’s more resilient than cheap cotton too, so an expensive hoodie like this one will last you significantly longer. You also get great details like hidden side zips and a slightly extended fit, so you can be even more steezy. You’re paying more, but you’re getting a lot more sweatshirt for your $140 than you are for your $35.
Do you see the differences between the two? You get what you pay for. It makes much more sense to spend the extra money for something that’ll last you season after season, wash after wash than getting something cheap that you’ll have to replace a few months after purchasing it. This applies to any wardrobe staple. Hoodies. Jeans. Button-ups. You don’t have to cash out on every part of your wardrobe, but pick an item of clothing that you like the best, and try spending a little more (you can skip a release or two, we promise it won’t kill you) to get yourself a high-quality version of that item that’ll last.
You’ll be glad that you did.