Adidas and Kanye West have done it yet again.
On the eve of the 2016-17 NFL season, some of Adidas’s top football players were blessed with Yeezy cleats that sent the Internet and the sneaker world into a frenzy. Von Miller was the first to break the news, as he was blessed with a 750 cleat. DeAndre Hopkins and Adrian Peterson were also gifted with cleats, however theirs were of the low-top 350 variety.
This is a big deal. A very big deal. It’s much more than just some cool Yeezy cleats. This is Adidas’s first step towards integrating Kanye’s designs into their performance products … and they look absolutely great. The 750 is perfect for a strong defensive player like Miller, and the 350 looks ideal for the speed of Hopkins and the quickness of Adrian Peterson.