Ever since the Nike SNKRS app was first made available as an exclusive, invite-only way to get kicks, the game changed. Sneakerheads all over the world thirsted for an invite, and Nike proved once again that they were ahead of the curve.
Then, the app opened up to all, and it became an easy way to purchase kicks on the go. Now, things are changing up again. Nike recently announced the newest updated to SNKRS, SNKRS Stash. Wondering what it is? It’s pretty much the Pokemon Go of sneakers.
Here’s how it works: when there’s a limited release (like yesterday’s “Arctic Orange” Just Don II’s), SNKRS Stash will send out a notification containing a location in various cities. The first people to arrive at that location and open up the app will receive a chance to purchase the shoes at retail price.
We’ve gotta say: this is pretty damn cool. We’ve griped before about bots and how buying kicks online can be a major pain in the ass these days, so it’s dope that you get a chance to do something in the real world and grab some kicks. It’s essentially sneaker geocaching. What’s not to love about that?
We’re not saying that it’s a perfect system by any stretch of the imagination … but it’s definitely a start. Going to a location sounds better than fighting a bunch of bots, right? Just try not to crash your car when you’re heading to the destination.
What do you think of Nike’s new SNKRS Stash app? Do you think it’ll work, or is it better in theory than practice? Hit us up and let us know in the comments or on Twitter, check our Facebook page for daily updates, and, as always, be sure to follow us on Instagram for all the fire sneaker pictures you can handle.